The BMW Club

Are you a member of a BMW Club? Tell us all about it. Absolutely no flaming!

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boxerman
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The BMW Club

Postby boxerman » Sat Aug 20, 2005 9:58 pm

The BMW Club. What the name doesnt indicate is that it is the BMW Motorcycle Club here in the UK and, I believe, the oldest BMW Club in the world having been started in 1951 by a very small group of enthusiasts.

Like all clubs, the BMW Club has changed considerably over the years and certainly isnt the same club that I joined over 24 years ago, the new technologies and the increasing speed of change with the type of machine produced by the factory bringing in new members who want different things from a club to what was required 20 years ago and I regularly disagree with the direction that my club seems determined to go - having said that, I still feel that I belong to the best BMW Club in the world although I dont support the number of events that I used to (making living always seems to get in the way).

Run totally by volunteers, the club currently has around 6,000 members who are split into 15 different sections throughout the UK and Ireland and the system works reasonably smoothly most of the time and all members (and International visitors) are welcome to join events put on by any of the Sections.

A 54 year old Club indicates that there are 54 years of club magazines and a two year project has so far put 51 years worth of magazines on-line for Club members to download from a members only section of the Club website will store these magazines in due course but until that actually happens, they are free to download and browse if you would like a taster and can be found at http://www.bmwmcc.co.uk/archives" onclick="window.open(this.href);return false; . The BMW Club website can be found at http://www.bmwmcc.co.uk" onclick="window.open(this.href);return false; although much is still under construction.

Like all BMW Clubs worldwide, weve been forced by todays corporate entity to change the Club badge from a good looking one that advertised BMW and the Club pretty well to a seriously sterile one that does nothing for anyone. I must admit that Ive never quite understood the corporate attitude that feels this actually gains the company anything.

Three Club logos have been used over the years and they are shown below.
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Phil Hawksley 'The Boxer Man' - aka 'Dangermouse'
Member #1 Much modified R80G/S - a REAL one
Why not join the BM Riders Club @ http://www.bmridersclub.com
http://www.boxerman.co.uk
http://www.bmbikes.co.uk
https://twitter.com/boxermanphil for my Badger videos

Geoff Thompson

BMW CLUB BADGE

Postby Geoff Thompson » Mon Aug 22, 2005 12:19 pm

I like the middle one best!

Anonymous

BMW Club Badge

Postby Anonymous » Mon Aug 22, 2005 1:02 pm

For what it might be worth, I'll second that, Geoff!
It is bold & it is proud.
Why ever was it changed?

David
Last edited by Anonymous on Mon Aug 22, 2005 1:07 pm, edited 1 time in total.

tubbs

BMW club badge

Postby tubbs » Mon Aug 22, 2005 1:03 pm

the second one is my favourite, strong design and instantly recognisable, the current one is desperately bland :sleepy1: :sleepy1: "as exciting as a 90`s housing estate" :?

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Re: BMW club badge

Postby jfcoleman » Mon Aug 22, 2005 1:11 pm

<snip> "as exciting as a 90`s housing estate" :?
... nah, it's worse than that! I also much prefer the second one - maybe we're all just old-fashioned and out of touch?! :protest:
Regards,
Jim Coleman
(2008 R1200GS)

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Postby jfcoleman » Mon Aug 22, 2005 1:21 pm

Further to the above comments I've posted a logo poll under General Off Topic Chat at http://www.boxerbikes.co.uk/phpBB2/viewtopic.php?t=151 - have a look and register your vote - 'power to the people'!
Regards,
Jim Coleman
(2008 R1200GS)

Martin Ellis

You asked for it Phil

Postby Martin Ellis » Mon Aug 22, 2005 1:36 pm

I like to stir things up slightly (who'd believe it? :D )when I'm discussing vehicles and such with acquaintances who own BMW cars - It usually goes something like;
"I see you're in the BMW club then, do you own one?"
"Yes, but a proper one"
"Oh, what's that then, an M3?"
"A bike!"
"Well well well, I didn't know BMW made motorbikes as well"
"You're right, they don't - they make cars 'as well'"
"So why doesn't your club badge say the BMW motorcycle club then?"
"Why should it? When the club was formed, BMW made motorcycles, so there was no need. Cars didn't figure in the equation really at all, and came a fair bit later. It's the car boys who have to say "The BMW Car Club" so that people don't mix them up with the real one"
"Oh, you learn something new every day, don't you?"
"Hopefully..."

p.s. I actually have nothing against BMW cars, I just do it for the 'craic'. :wink:

Anonymous

Postby Anonymous » Mon Aug 22, 2005 2:13 pm

Martin,

Clearly you know something about the club, and the badge. I have looked up The BMW C A R club and it can't be just coincidence that the layout of their badge is identical to that of our M/C club (apart from outline shape). Are you able to tell us more?

David (still a rather green member)

George Duckett
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Re: BMW Club Badge

Postby George Duckett » Mon Aug 22, 2005 2:21 pm

For what it might be worth, I'll second that, Geoff!
It is bold & it is proud.
Why ever was it changed?

David

Politics got the badge changed. It would take a long time to explain by me.
Perhaps some one could explain in short write up .

Martin Ellis

Postby Martin Ellis » Mon Aug 22, 2005 2:52 pm

I'm not really au fait with why BMW decided on this course of action, but it was indeed they, rather than our club who forced the change upon us. As George and many others remember, it was a really hot potato and caused more ructions than many care to recall. It's still a a very touchy subject with many, and causes much eye-rolling when mentioned to any of the senior club officers.
The reality of it is that it's unlikely that there ever was a really valid reason for it, whatever the lawyers say, but BMW probably convinced themselves that there was, at the time.
What puzzles me is why we are still able to use the roundel within other areas of club actvity. Teutonic reasoning eh?

Martin Ellis

Re: BMW club badge

Postby Martin Ellis » Mon Aug 22, 2005 2:57 pm

desperately bland
Weren't they the winners of 'Search for the rivals of an idle (sic) popstar with a XXXX factor?'

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Postby jfcoleman » Tue Aug 23, 2005 11:47 am

My logo poll under Off Topic Chat has, admittedly, only received 11 votes ... BUT, of those 11, 10 favour the middle logo above and 1 favoured the original logo - not one vote cast in favour of the current badge! :protest:
Regards,
Jim Coleman
(2008 R1200GS)

Anonymous

BMW Club Badge

Postby Anonymous » Tue Aug 23, 2005 12:19 pm

Note Jim,

To date 11 votes are out of the 106 on the forum member list, and the voting started less than 24 hrs ago.

This is an opinion on a club logo, on a forum that is open to all, and is international.

It is certainly is certainly indicating strong favour in one direction, but to what end might the result lead?

David

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Re: BMW Club Badge

Postby jfcoleman » Tue Aug 23, 2005 1:44 pm

<snip> It is certainly is certainly indicating strong favour in one direction, but to what end might the result lead?
As they used to say in the army - good question, well put! I've no idea really where this might lead. I suspect nowhere in particular, but having noted the various comments on this thread I thought it would be interesting/informative to see what others thought about the logo. You are, of course, correct to remind me that this is an international, open-to-all forum, but even those who don't belong to the UK club might offer a view. In any case this thread started because Phil specifically posted about the UK club and its logo. When I posted the poll I wasn't aware of the information which has since emerged about the history behind the changed logo - reading about that leads to me to think that those of us who belong to the (UK) BMW Club are stuck with what we now have.
Regards,
Jim Coleman
(2008 R1200GS)

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Postby boxerman » Tue Aug 23, 2005 9:14 pm

David - you're correct in that this discussion won't actually go anywhere #-o but it does make for an interesting discussion especially as many of those discussing it weren't around at the time of the change. As someone pointed out this isn't the BMW Club forum where it would need to be to achieve anything but even if it were to be held there nothing could be achieved. :violent1:

The background to all of this is basically that 10 or so years ago, BMW decided to flex the corporate muscle and made a decision that no-one should be allowed to use or modify their logo for any reason whatsoever - this decision affected all BMW Clubs worldwide and not just ours. BMW themselves developed guidelines as to what could and couldn't be used (even down to the spec of the colour) - the only options the Clubs had was the shape of the outer ring so you'll find that all BMW Club badges are a similar corporate (read ugly) design. Our Club fought this issue tooth and nail for around 10 years on the principle that we had a written agreement on the issue from the 1950's but in the end we had to either concede defeat or risk being taken to court (my feeling and that of many at the time was that as we had used the badge for 40 plus years we would stand a fair chance of winning but realistically no Club can afford to take the risk of the type of costs that we'd have been talking of).

The Club finally accepted a new logo after BMW themselves promised that they would pay for the printing and replacement of all the stocked regalia etc (an agreement that they reneged on after all was completed).

Hope that leaves you all a little wiser.
Phil Hawksley 'The Boxer Man' - aka 'Dangermouse'
Member #1 Much modified R80G/S - a REAL one
Why not join the BM Riders Club @ http://www.bmridersclub.com
http://www.boxerman.co.uk
http://www.bmbikes.co.uk
https://twitter.com/boxermanphil for my Badger videos

Barry

Re: You asked for it Phil

Postby Barry » Wed Aug 24, 2005 11:20 pm

When the club was formed, BMW made motorcycles, so there was no need. Cars didn't figure in the equation really at all, and came a fair bit later. It's the car boys who have to say "The BMW Car Club" so that people don't mix them up with the real one"
":
If only BMW had put as much R&D into their bikes that they have put into their cars, the BMW bikes would be as good as their cars :shock:

Martin Ellis

Postby Martin Ellis » Thu Aug 25, 2005 8:24 am

What, you mean that BMW make cars as well......? Whatever next? :D

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Postby STrider » Thu Aug 25, 2005 12:07 pm

Am I the only one who likes the current logo and find the second one, although attractive, rather dated?
John

F800GS

Geoff Thompson

Postby Geoff Thompson » Thu Aug 25, 2005 12:09 pm

Am I the only one who likes the current logo and find the second one, although attractive, rather dated?
It looks like it! :shock:

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Postby boxerman » Thu Aug 25, 2005 10:22 pm

Yeah John.......... you must be the only one in the Club that likes it. :pukeright:
Phil Hawksley 'The Boxer Man' - aka 'Dangermouse'
Member #1 Much modified R80G/S - a REAL one
Why not join the BM Riders Club @ http://www.bmridersclub.com
http://www.boxerman.co.uk
http://www.bmbikes.co.uk
https://twitter.com/boxermanphil for my Badger videos

George Duckett
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post subject

Postby George Duckett » Thu Aug 25, 2005 10:41 pm

I don't like the new one either, stuck with it now though. The one before was best.

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Postby boxerman » Thu Aug 25, 2005 11:16 pm

See some of you guys in Kelso tomorrow. :drunken:
Phil Hawksley 'The Boxer Man' - aka 'Dangermouse'
Member #1 Much modified R80G/S - a REAL one
Why not join the BM Riders Club @ http://www.bmridersclub.com
http://www.boxerman.co.uk
http://www.bmbikes.co.uk
https://twitter.com/boxermanphil for my Badger videos

Anonymous

Postby Anonymous » Thu Oct 20, 2005 2:52 pm

What puzzles me is why we are still able to use the roundel within other areas of club actvity. Teutonic reasoning eh?
Martin,

Only officially recognised BMW Clubs can use the BMW Roundel & the word BMW as part of their club literature, badge etc. Even then this use must comply with BMW AG's Corporate Identity Requirements.

BMW AG's legal department as a matter of course take action against those who use the Roundel without authority or in the incorrect manner.

Bmweuropa

Martin Ellis

Postby Martin Ellis » Thu Oct 20, 2005 5:38 pm

I know this, but the question was why be so petty about not letting us keep the roundel style club badge, and then allow us to use it in other ways?

George Duckett
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Postby George Duckett » Fri Oct 21, 2005 4:06 pm

I know this, but the question was why be so petty about not letting us keep the roundel style club badge, and then allow us to use it in other ways?


Martin.
About the issue of the logo/roundel badge If you go onto Phil Hawksley's archives. Find 1995 February page 45,you will find a bit about the changing the badge. There was a lot of letters wrote in the journals leading up to and finaly finished over a long time. As Phil has already mentiond the discusion seemed to take ages about the change over and can't remember when the AGM got it passed. Unfortunatly it has been put to rest for good.
George


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